Potter Group launches pioneering equestrian product at Bangor-on-Dee

A pioneering new equestrian product made from recycled carpet fibres was officially launched to the public on Friday at Bangor-on-Dee’s popular Ladies’ Day race event.

Developed by Wales’ largest privately owned waste management company, The Potter Group, Canter Carpet provides a low-maintenance, hard-wearing and weather-resistant equestrian surface for arenas, lunging pens, turnouts and gallops.

The carpet fibres can be used either as a standalone surface or to top up an existing surface such as sand or rubber to create an improved experience for both horse and rider.

While the event marked the official public launch of the product, Canter Carpet has already been gaining popularity throughout the equestrian community under its previous name of Potters Equestrian Carpet Surfaces, supplying high profile facilities such as Nigel Twiston Davies, Alan King, Peter Bowen, Emma Lavelle, Kerry Lee, Oliver Greenall and Ffos Las Racecourse.

As part of the launch, The Potter Group sponsored the 3.45 race on Ladies’ Day, aptly named The Canter Carpet Handicap Steeple Chase, and have also become proud sponsors of the penultimate fence on the course.

Debbie Potter, Director at The Potter Group, said: “We’re so delighted to have officially launched Canter Carpet at this summer’s Ladies’ Day event. We have a great association with Bangor-On-Dee Racecourse and it was the perfect opportunity to showcase our product.

“Canter Carpet provides a number of benefits, creating a perfectly cushioned surface for softer landings and reducing fatigue by allowing the horse to ride on top of the surface, rather than sinking into it.

“We’ve had a tremendous amount of interest so far, and we’re very much looking forward to demonstrating Canter Carpet at our Showpiece Arena at Leighton Farm to a range of new customers over the coming months.”

The Potter Group has a long and rich history in the equestrian community; the Group’s owner, James Potter, also owns the Leighton Farm Estate, which houses Yorton Stud Farm - one of the country’s fastest-growing National Hunt breeding operations.

James and his wife Jean have made a notable contribution to National Hunt breeding over the past 30 years, recently gaining recognition when they were awarded the prestigious Queen Mother’s Silver Salver for National Hunt Achievement at the 2018 Thoroughbred Breeder Association Awards.

They have also enjoyed great success with their homebred National Hunt horses, including Midnight Tour (GB) and Kayf Grace (GB) who represented them on the track in 2017/18, and frequently have horses running at Bangor-on-Dee.

To find out more about Canter Carpet or to book a demonstration, visit www.cantercarpet.co.uk